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We Make It Easy!

Welcome to the American Association of Riding Schools®. 

Operating a small business does not have to be complicated or confusing.  The AARS with help you streamline your advertising, customer retention, and business management functions; leaving you greater flexibility to grow your business and enjoy your teaching time.

The nation is full of many excellent riding instructors serving all breeds of horses, styles of riding, and levels of performance.  The AARS is looking for those instructors who truly prefer working the novice market. As our Web site suggests, the AARS attracts horse enthusiasts from outside the industry, thus serving as a gateway. From the general population, these riders can pass through AARS member stables and, for some, on to specialized horse facilities. The AARS won the 2002 AIM (All Industry Marketing) Award from WETA (Western & English Trade Association) for the "Best New Product" in the horse industry. WETA representatives called the AARS "a department store window to the industry" and "the closest thing we've seen to a Welcome Wagon® approach to bringing new riders into the industry."

We just decided that too many people were enrolling in dance, gymnastics, karate, skating, and .... kick-boxing??? There are thousands of small stables willing to introduce youth and adult riders to the diverse sport and hobby of horses. It's time we gathered together with an easy to duplicate marketing message under a simple set of quality control guidelines so that we can become as visible as the schools in those other industries.

If the novice market interests you, if you own or are ready to own your own program and if you are willing to offer non-breed-biased lessons that includes at least basic English and basic western instruction, please hit the "Contact Us" button above and we'll send you further information.

                                     

Best regard,

Colleen Pace, President
The American Association of Riding Schools

Welcome Wagon® is a Trademark of Welcome Wagon International